Real Results. Real Teams. Real Growth.
I’ve led strategy across global marketing teams, high-growth SaaS companies, and complex B2B organizations — aligning go-to-market efforts, accelerating execution, and driving revenue through cross-functional clarity.
My approach blends strategic clarity with practical execution — and the results speak for themselves:
20+
Years in B2B Marketing Strategy
From startups to enterprise GTM, I help teams align strategy to growth — across complex products, buyer journeys, and org structures.
300%
Pipeline Growth from GTM Campaigns
Led ABM-focused campaigns that shortened sales cycles, boosted conversion rates, and drove 300%+ pipeline growth.
45+
Cross-Functional Teams Coached
Coached 45+ cross-functional teams to operate with sharper alignment, clearer messaging, and stronger execution at scale.
Growth-Stage Marketing Leaders
CMOs, VPs, and Heads of Marketing who need sharper structure and smarter execution — across pipeline, product, and program strategy.
Cross-Functional GTM Teams
Sales, product, and RevOps teams that need to move in sync with marketing — with shared priorities, aligned messaging, and a GTM plan they actually believe in.
Marketers Exploring AI
Marketers at any level who want to use AI smarter — with more clarity, more confidence, and less overwhelm.
Aspiring Strategists & Doers
Marketers ready to grow from doer to strategist — with a clear path, scalable tools, and guidance to move faster.
Wherever you're starting, I’ll meet you there —
and help you move forward with clarity and confidence.
How I Help You Win
Smart strategy. Simple systems. Real momentum — shaped to how you work, so you can move faster, get more done, and lead with confidence.
Strategic Clarity
Cut through the noise with expert guidance that surfaces what’s blocking growth — then focus your efforts on what drives results.
Adaptive Systems
Use proven GTM frameworks powered by AI — tailored to your goals, your pace, and how your team works, with hands-on support throughout.
Idea Activation
Turn big ideas into bold direction and real action — with strategic support to shape, sharpen, and scale what drives results.
Corinna Grassam
"Kelly brings unmatched thoughtfulness and forward-thinking to every marketing strategy. She's a true collaborator who creates space for teams to contribute, ensuring every voice is heard and every campaign is built for success."
Michelle Dao
"Working with Kelly is about energy, collaboration, and fresh ideas. Her workshops are dynamic, and everyone leaves with a clear plan and real momentum. Kelly has a way of pulling the best ideas out of the room and turning them into action."
Andrea Moreno
“Kelly brings a rare mix of strategic vision and hands-on execution. She leads with tenacity and collaboration, creating space for ideas while driving campaigns that deliver real impact. Working with her feels like true teamwork - and the results speak for themselves.”